Ella Bridgland on Designing in the City of Discovery
Words: designeers
June 2024
designeers
Could you please give us a quick introduction? How did you enter the interior design industry and when did you start your own practice?
ella bridgland
Since I was a child, I have always been encouraged to express myself creatively and had a strong desire to shape space. So for me, constructing a framework that enabled me to do this as a profession, was always my dream. So for me, running my own studio, constructing a framework that enabled me to do this as a profession, was my dream. It is my way of expressing myself and offering something to the world. After a decade of invaluable, international experience, I founded Studio Ella, which specializes in creating art-led, residential and bespoke commercial spaces.
designeers
What was one of your biggest lessons learned since starting your firm?
ELla bridgland
The importance of maintaining perspective and focusing on the bigger picture. Good design requires you to be extremely detail orientated and although that is a useful attribute to apply to most scenarios, it’s also important keep moving forwards and remember to enjoy the ride. Despite the weight of running a business, inspiration is oxygen and to remain creative which is vital to what we do, one must hold space for it.
designeers
You are now based in Hong Kong, how does the cultural diversity of Hong Kong influence your approach to interior design?
ella bridgland
Hong Kong is a place where energy and serenity coexist, where the frenetic pace of life is balanced with the tranquillity of natural beauty. Duality is a strong theme in all of our work. The city is intertwined with nature and that blurred place 'between' really interests me. The rich cultural tapestry prevalent here, encourages us to blend diverse aesthetic elements, creating spaces that are both globally inspired yet locally grounded.
designeers
What unique challenges do you face when designing interiors in Hong Kong, considering the city's limited space and high-density living?
ella bridgland
Although it is true that high-rise, residential-tower typologies are ubiquitous in Hong Kong, it is also a city of discovery that takes you to unexpected places, and that goes for properties too. In all of our projects, we strive to create a strong sense of personality that reflects our clients, striking the right balance between aesthetics and functionality. It is also true that small can be beautiful, and some of the most innovative and thoughtful design arises from constraints.
“I often refer to the work of Charlotte Perriand, who deeply appreciated the ‘art of living’ and had a very uncomplicated approach. I admire her brazen, mischievous spirit and her innovative use of humble materials.”
ella bridgland
designeers
Collaboration is often key in design projects. Can you share your experience working with architects, contractors, and other professionals in Hong Kong?
ella bridgland
We are passionate about materials and craftsmanship and one of the best parts of the job is commissioning artists and artisans to create special pieces for our projects. The process of collaboration and relationships built during these experiences are deeply enriching and so important to our process and adding meaning to our work.
designeers
What’s next – can you share with us your vision and some of your goals?
ella bridgland
We are currently working on a couple of really exciting urban projects in LA, Hong Kong and a furniture and rug collection we plan to launch this year. And, not forgetting a lemon squeezer called Ella’s Elbow. Looking ahead, we aim to expand our influence in both residential and boutique commercial projects globally. It would be my dream to design a tropical home nestled deep within the jungle or, being from the Cotswolds, a country estate would be very nice and an opportunity to work in a different style.
designeers
Design hero?
ella bridgland
So many. But I often refer to the work of Charlotte Perriand, who deeply appreciated the ‘art of living’ and had a very uncomplicated approach. I admire her brazen, mischievous spirit and her innovative use of humble materials. She had the ability to fuse eastern and western influences in a sophisticated and non-cliched way, which is something we often strive for.
designeers
One gallery or museum in Hong Kong that inspires you?
ella bridgland
Hong Kong boasts a remarkable collection of cultural institutions, such as M+ and Tai Kwun, but it's also enriched by the government's support of 14 distinctive diverse range of museums. These museums never fail to inspire with their eclectic mix of historical and contemporary art, reflecting the city's cultural diversity. Kiang Malingue’s gallery on Sik On street is one of my favourites. Originally a typical walk-up, this domestic scaled building was redesigned by Beau Architects and is an excellent example of adaptive reuse. The tight footprint cleverly showcases a multitude of unexpected viewing experiences and moments of pause, feeling more akin to the elevated experience of Naoshima than a neighbourhood gallery tucked away in Wan Chai.
designeers
One design hotel you love?
ella bridgland
Geoffrey Bawa’s enchanting Lunuganga country estate in Sri Lanka, which us the most magical retreat and endlessly inspiring. The peace one feels when experiencing this magical place is the definition of luxury.